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Freeway Eyewear


What would Donald Judd do? The answer might reveal itself at the Chinati Foundation in Marfa, Texas, where important installations of the ┬áMinimalist master’s works have been preserved just as he left them. Our newly engaged friends,

Esther Kim (wearing Freeway 110s) and Joseph Varet (wearing L.A. RAYS), took in the lay of the land (in their favorite shades of course).

See and Be Scene & Herd

Filed under: Uncategorized — Tags: , , , — Alex @ 4:48 pm

Counting Artforum, Artslant, Mousse and Rolling Stone among the many platforms for his writing and criticism, Andrew Berardini took time away from his keyboard to come hang out at Freeway Studios. Here he’s reading Artforum’s 2010 “Best of” issue in his glossy white L.A. RAYS.

On the Mark in L.A. RAYS

Filed under: Art,Friends,Inspiration — Tags: , — Alex @ 12:18 am

Artist and friend Mark Hagen came by Freeway Studios this week. We snapped a picture of him, in his L.A. RAYS, in front of our giant map of L.A.

This is a work of Mark’s: Untitled, 2008, Oobsidian on canvas over panel (102 x 72 inches)

See more of Mark’s work here.

Meet Cairo!

Filed under: Friends — Tags: , , — Alex @ 5:05 pm

The coolest toddler we know sporting dad Matt’s L.A. RAYS.

Hearst Castle Part 1

Filed under: Inspiration — Tags: , , , — Alex @ 2:15 am

San Simeon, California

Step Up in L.A. RAYS

Filed under: Friends — Tags: , , — Alex @ 2:30 pm

Our friend, director Jon Chu, dropped by today to pick out a pair of Freeways to wear to tonight’s world premier of his latest feature: Step Up 3D! It was unanimous, L.A. RAYS in glossy black. Congratulations Jon!

Matt in L.A. RAYS

Filed under: Art,Friends,Inspiration — Tags: , , , — Alex @ 8:14 pm

In addition to looking rad in his new matte black L.A. RAYS, Matt Williams also has a knack for font recognition.

Is that futura bold oblique?!

Amelia, NYC, Sunshine and L.A. RAYS

Filed under: Friends — Tags: , , , , — Alex @ 4:15 pm

Amelia out on the porch at our favorite NYC spot, The Smile, wearing her new L.A. RAYS. Amelia’s Blog: ClothesHorseNYC

Photo by Mark Champion