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Freeway Eyewear

Matt in Malibu

Filed under: Friends,Inspiration — Tags: , , , — Alex @ 12:56 am

    A perfect sky-blue-pink California sunset: Matt saw it all through his L.A. RAYS.

    A moment for the sunset

    Filed under: Friends — Tags: , , , — Alex @ 2:00 am

    Keith Bormuth and I have been hard at work on the new Freeway Eyewear campaign images. Here’s Keith outside his studio in Echo Park, taking a moment as the sun is about to set. He watches the light shift from blue to gold to rose through the mirrored lenses of his glossy gray Freeway 15s.

    Two Words: Big Sur

    Filed under: Inspiration — Tags: , , , , , — Alex @ 12:02 pm