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Freeway Eyewear

Daniel in his Freeway 15s

Filed under: Friends — Tags: — Alex @ 11:23 pm

Our friend Daniel Landver loves life here in LA. Can’t you tell?

In and Around Magical Morro Bay

Filed under: Inspiration — Tags: , , , — Alex @ 12:28 am

Route 1 brought Panda (in her white Freeway 10s) and I to Morro Bay for a look around, a breath of fresh air, and an amazing lunch of oysters, fish tacos and grilled shrimp at Giovanni’s Fish Market on the waterfront.


Catching up with Jesse Kamm

Filed under: Friends — Tags: — Alex @ 11:57 pm

The ever-talented designer Jesse Kamm is wearing her new L.A. RAYS and her favorite hat. Visit Jesse’s website here.

The Chumash Highway

Filed under: Inspiration — Tags: , , , , , — Alex @ 10:43 pm

The 154: the Chumash Highway. A spontaneous venture inland off the 101 took us to Lake Cachuma. Along the way we found, among other things, an incredible equestrian shop in Santa Ynez, vineyards in Los Olivos, and pancakes in Solvang.


Summer Relief

Filed under: Art,Inspiration — Alex @ 4:38 pm

Works in low-relief cast concrete dot the strip of Michigan Ave. that winds into Bergamont Station in Santa Monica.

Love this one.

Interpol “Lights” Video directed by Charlie White

Filed under: Art,Friends — Tags: , — Alex @ 11:48 pm

We love the new video that our friend artist Charlie White directed for Interpol. Check out Charlie’s website here.

Interpol – Lights from Mmmatze on Vimeo.

Sunshine, Emi and Freeway 15s

Filed under: Art,Friends — Tags: , , — Alex @ 8:39 pm

West of Rome’s Emi Fontana in Venice, CA with her new Freeway 15s and “The Source: The Untold Story of Father Yod, Ya Ho Wa 13 and the Source Family.” Learn more about West of Rome here, and the book here.

Summer Solstice

Filed under: Inspiration — Tags: — Alex @ 8:09 pm

Summer’s here. The sun tucks itself right into the hills above UCLA.

Kobe-Wan Kenobi!

Filed under: Uncategorized — Alex @ 11:37 am

The force was with Los Angeles last Thursday night. Our friend Mike Eisner sent us his miraculous photo, taken at that decisive moment when Laker history was made. We had to post it. Now, we suggest you get downtown to the victory parade immediately!

Happy Father’s Day!

Filed under: Friends — Tags: , — Alex @ 3:53 pm

Wanda’s loves her 405’s, and Grandpa Bud looks great in his 10s!

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